Hoburne Holiday Parks have been recognized for excellence in visitor service, earning the 2025 Platinum Award from Feefo and high ratings from Visit England.
The accolades highlight the company’s consistent performance in customer satisfaction, a key metric for success in the outdoor hospitality industry.
The Platinum Award from Feefo reflects three consecutive years of Gold Standard reviews, with Hoburne receiving an average rating of 4.6 out of 5 from over 26,000 customer reviews.
Additionally, Visit England evaluated all seven eligible Hoburne parks, awarding six the highest five-star ranking and rating them between 85% and 94%.
Sandra Mueller, operations director of Hoburne Group, acknowledged the role of customer feedback in achieving these honors.
“Awards are always great to receive, but especially when they come as a direct result of what our visitors are saying about us,” she said in a report published by Out & About Live.
“Once again, this is down to our team and how hard they work to make sure that our visitors love the time they spend with us.”
These recognitions serve as a reminder to industry professionals of the increasing importance of guest reviews and third-party ratings in shaping consumer decisions.
A strong online reputation can drive bookings, encourage repeat visitors, and enhance brand loyalty.
For park operators and outdoor hospitality businesses, investing in service quality and responding to customer feedback can be a strategic advantage in an increasingly competitive market.
Tony Wheble, CEO of Feefo, highlighted the broader significance of these awards.
“During these economically challenging times, it’s inspiring to see companies like Hoburne consistently going above and beyond for their customers,” he said. “The dedication shown by this year’s winners sets a benchmark for customer service excellence.”
Hoburne’s Blue Anchor Holiday Park in Somerset, which offers touring caravan pitches starting at £19 per night during off-peak periods, exemplifies the company’s approach to providing a high-standard guest experience.
The park’s amenities, including hard-standing and grass bases, electric hook-ups, and water collection and disposal facilities, align with industry expectations for quality and service.
For outdoor hospitality businesses, these awards reinforce the importance of consistently delivering high service levels. By prioritizing guest satisfaction and leveraging positive reviews, businesses can enhance their market position and strengthen their long-term success.