Sensible Weather, a weather risk management technology, has unveiled a new partnership with Collective Hill Country, marking a significant step forward in weather protection services. This collaboration introduces a Weather Guarantee against high temperatures, a first in the industry, at the Texas-based luxury outdoor retreat.
Since its inception in 2021, Sensible Weather has been at the forefront of offering Weather Guarantees, primarily against rain, to shield businesses and consumers from the unpredictable impacts of weather on outdoor activities. With rising global temperatures prompting changes in travel behavior, the company has now expanded its offerings to include protection against excessive heat.
Nick Cavanagh, Ph.D. CEO of Sensible Weather, highlighted the necessity of adapting to the climatic changes, stating, “Considering the record-breaking temperatures last year – and with this year expected to be even hotter – heat has become a major consideration in planning where and when to travel.”
Collective Hill Country, situated in Wimberley, TX, stands as the inaugural partner to implement this innovative Weather Guarantee. Known for its luxury retreats that seamlessly blend with nature, Collective Retreats offers guests a unique blend of comfort and adventure in some of the most stunning natural settings.
This partnership will allow guests at Collective Hill Country to add a Weather Guarantee for high temperatures prior to their stay. In the event of forecasted temperatures surpassing a pre-set threshold, Sensible Weather will proactively reach out to guests with reimbursement options, eliminating the need for claim filing or activity cancellations.
Peter Mack, founder and CEO of Collective Retreats, expressed his enthusiasm for the new guarantee, emphasizing its alignment with the company’s mission to encourage outdoor exploration without the deterrent of extreme weather conditions.
“Providing a shield against high temperatures aligns perfectly with our collective goal of inspiring individuals to venture out and discover the wonders of our world, particularly in regions like the captivating Texas Hill Country, known for its brilliant sunshine,” Mack said.
This initiative is particularly significant for the glamping, campground, and outdoor hospitality sectors, offering a model for mitigating weather-related risks. By integrating such Weather Guarantees, operators can enhance guest confidence, encourage bookings during uncertain weather periods, and potentially increase revenue through added value services.
Sensible Weather’s approach, combining weather, financial, and risk management technologies, has already seen over 60,000 Weather Guarantees sold, demonstrating a growing market for such protective services in the face of climate unpredictability.
Featured image by Sensible Weather via sensibleweather.com