Following a bustling Memorial Day Weekend, New Hampshire is already demonstrating a promising outlook for the summer tourism season.
The New Hampshire Division of Travel and Tourism Development (DTTD) is reporting a robust kick-off to the summer season after a busy Memorial Day Holiday Weekend. The three-day weekend is considered the kick-off to the summer tourism season.
This May long weekend marked the opening of seasonal attractions around the state. Reports from these sites, as well as lodging properties, indicate a significant increase in business from last year.
In addition to these popular venues, New Hampshire’s State Parks have enjoyed increased attention. With the state’s campgrounds seeing 95% occupancy over the weekend, nearly 38,000 visitors reveled in the splendor of day-use parks. Notably, these figures do not take into account the throngs of nature enthusiasts visiting Cannon Mt Tram, Mt Washington State Park, or the stunning Seacoast parks.
Summer is traditionally New Hampshire’s busiest tourism season, and this year’s forecast promises to shatter records. With the influx of visitors projected to reach a staggering 4.3 million, experts anticipate a buoyant economic impact. The revenue generated by tourists, both local and international, is expected to surpass the $2.35 billion mark.
The State has left no stone unturned in its promotion efforts, launching an enticing summer campaign targeting its core markets. These include regions from New England and New York to the road trip favorites of Eastern Pennsylvania and New Jersey. The reach extends to Canada as well, with Montreal and Quebec City included in the campaign.
For an effortless travel experience, the DTTD encourages tourists to make online reservations well in advance for their favorite activities and attractions. As part of the state’s commitment to preserving its natural resources, the Leave No Trace Campaign encourages both residents and visitors to practice sustainable tourism, ensuring the beauty of New Hampshire can be enjoyed by future generations.
Amy Landers from the Lakes Region Tourism Association reflected on the successful start to the summer.
“The Lakes Region had a very busy Memorial Day Weekend. The beautiful weather brought overnight visitors and day trippers to the region. Lodging properties and campgrounds had very high occupancy with some of the weekend sold out. Many of the attractions were up in attendance from the previous year.”
New Hampshire’s impressive start to the summer tourism season underscores the state’s resilience and appeal as a top tourist destination. With a full roster of activities and attractions, the Granite State stands ready to offer unforgettable experiences to all who visit.