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Blue Compass RV Rolls Out Brand to 25 States

Earlier this week, Blue Compass RV announced its brand rollout across 25 states. This expansion is not just a testament to the brand’s growth but a clear indication of its commitment to RV enthusiasts nationwide.

The recent addition of six stores in Kansas, Missouri, and Arkansas further solidifies the brand’s footprint in the heart of America. 

Jon Ferando, the chief executive officer and president of Blue Compass RV, expressed his enthusiasm about this significant expansion. “The Blue Compass RV brand has been rolled out to 25 states! We added 6 more stores in Kansas, Missouri and Arkansas. Our associates are incredible and we had fun celebrating the new brand launch in these markets,” he mentioned in a LinkedIn post.

But Blue Compass RV’s achievements don’t stop at expansion. The brand was recently crowned as a Gold Globee Winner in the Achievement in Revenue Growth & Financial Performance category at the esteemed annual Globee® Business Awards. This recognition speaks volumes about the brand’s dedication to excellence in various business domains, from innovation and leadership to customer service.

A significant part of this success can be attributed to the brand’s dedicated team. The company made sure to extend its gratitude to all associates of Blue Compass RV, whose continuous efforts have been pivotal in shaping the brand’s journey to success.

Previously known as RV Retailer, LLC, Blue Compass RV has carved a niche for itself as a premier player in the recreational vehicle retail sector. Its rapid ascent has made it the fastest-growing RV brand in the United States. With a customer-centric approach, the brand offers a comprehensive range of services, from new and used sales to service, parts, and financial services.

The strategic rebranding to “Blue Compass RV,” accompanied by a modern logo, mirrors the brand’s commitment. It aims to be a guiding star for its customers, assisting them throughout their RV journey, from the initial purchase to after-sales services.

Today, Blue Compass RV boasts 106 RV stores spread across 33 states, operating under various regional brand names. This vast network ensures that customers have a plethora of choices, with access to a diverse range of new and used RV brands.

Leading the charge is the brand’s founder, Jon Ferrando. His leadership, combined with his experience in building America’s largest automotive retailer, has been instrumental in Blue Compass RV’s growth trajectory.

With a leadership team amassing over 250 years of combined experience, Blue Compass RV is poised for greater heights. Their expertise ensures that the brand remains a trailblazer in the RV retail industry.

Featured image from Jon Ferrando’s LinkedIn post.

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April 13, 2024 4:15 am

Have you heard about Blue Compass RV’s huge expansion? I’m impressed by their dedication to customers and innovation. They’re really making waves in the RV world!


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