As the days stretch longer and the weather warms, anticipation grows for the bustling camping season across the country. Campgrounds are gearing up to accommodate eager travelers, with many enhancing on-site experiences and integrating new technologies. One such player making waves in the industry is Spacious Skies Campgrounds, an east coast chain known for its diverse accommodation offerings, from RV sites to retro campers, cabins, and yurts.
The integration has significantly streamlined the reservation process, making it easier for guests to explore bookings at multiple locations. It has also introduced a custom loyalty program, designed to reward returning campers, thereby improving overall customer satisfaction.
Previously, campers looking to book stays at multiple Spacious Skies locations were directed to individual booking links or required to contact each campground’s front desk.
Now, the Campspot integration provides a seamless, one-stop shopping experience. Guests can search across multiple properties with a single query and book stays at several campgrounds in one transaction.
This new platform maintains the distinctive look and feel of the Spacious Skies brand, while also automatically integrating the new loyalty program into the purchase path.
The results of this integration have been nothing short of impressive. In just three weeks following the launch, Spacious Skies saw a 40% increase in bookings across its campground collection compared to the three weeks prior. Booked add-ons shot up by more than 150%, while tent bookings doubled. Nearly 10% of initial reservations included a loyalty discount, a figure projected to rise further.
Ali Rasmussen, co-founder of Spacious Skies Campgrounds, shared the positive feedback received from customers. According to Rasmussen, guests appreciate the ease of exploring different campgrounds and sites within each park as they plan their visits. They have also expressed satisfaction with the new site’s look and feel, and how the updated system makes the entire booking process user-friendly.
“The cohesiveness of our collection is much more apparent,” she said.
The Campspot Online Booking API allows for custom integration within a park’s website. It is particularly beneficial for multi-park operators, large camping resorts, and brand-centric camping concepts.
The system offers features that can be customized to the specific needs of individual parks. Campgrounds can utilize revenue-generating features such as programmatic grid optimization, dynamic pricing, and more, all managed via Campspot’s admin user portal.
Michael Scheinman, CEO of Campspot, spoke of the fruitful partnership with Spacious Skies Campgrounds and the success the campgrounds have experienced through the implementation of Campspot’s Online Booking API.
“We are proud to have partnered with Spacious Skies Campgrounds and are thrilled with the success they’ve seen implementing Campspot’s Online Booking API,” he said.
The success of this collaboration underscores why Campspot is the system of choice for multi-property groups, demonstrating its ability to understand and support the goals of individual campgrounds and a portfolio as a whole.
With the successful launch of their new website, Spacious Skies is looking ahead to a busy peak camping season. They’ve recently added a new campground in Georgia and formed a partnership with Black Folks Camp Too.
Moreover, they’re rolling out a fun themed weekend offering at all campgrounds, all while streamlining operations to meet the increased demand.
The story of Spacious Skies is a compelling example for private campground owners and operators looking to leverage technology to enhance their operations and guest experience.
For more information about Campspot and its potential benefits, visit the Campspot website.