The glamping industry in South Asia is poised for significant growth, with India expected to be a key player. This trend is driven by the younger generations’ preference for eco-friendly tourism, a factor that has boosted interest in glamping.
The global glamping market is projected to exceed US$ 11.62 billion by 2033, a substantial increase from US$ 3.84 billion in 2023, representing a compound annual growth rate (CAGR) of 11.69%.
The shift towards experiential travel over traditional luxury is a primary driver of this industry. Glamping, offering a unique and luxurious camping experience, aligns with the rising demand for sustainable and eco-friendly tourism. It provides comfort and luxury while minimizing environmental impact.
The industry has seen the introduction of various amenities such as pet-friendly resorts, luxury tents, modern cottages, and communal facilities like clubhouses with fire pits, outdoor sports, board games, and hammocks.
The demand for luxury amenities like beds, Wi-Fi, spas, bars, baths, power, and cleaning services is also on the rise, contributing to the growth of the glamping market.
The influence of social media has also played a significant role in promoting glamping. The desire for unique and ‘Instagrammable’ travel experiences has been fueled by social media, increasing public awareness of glamping and its benefits.
In India, the growth of domestic tourism is a major factor propelling the glamping market.
With its rich natural resources, India offers a variety of glamping options that cater to diverse interests. Indian tourists seeking new ways to appreciate their country’s beauty are finding glamping an appealing choice. This trend is driven by a focus on unique and experiential stays.
The Indian glamping market is also benefiting from the influx of foreign tourists. In response, businesses are promoting glamping resorts and luxury equipment, further driving market growth.
The Indian government has also shown support for glamping as a sustainable tourism option, encouraging private investment in eco-friendly glamping accommodations.
Several glamping sites have emerged across India, offering unique and luxurious camping experiences.
Popular locations include Rishikesh, Jaisalmer, Munnar, Shimla, and Wayanad, offering a range of accommodation options such as luxury tents, treehouses, yurts, and spherical domes.
Glamping is often associated with ecotourism as it promotes environmentally friendly travel and reduces its negative impact.
Many Indian glamping sites are designed with environmental considerations in mind. For example, Eco Glamp at Kanatal in Uttarakhand, launched by Organic Hideaways Pvt Limited in November 2022, adheres to high safety standards and offers luxurious hospitality facilities. This development has positioned Eco Glamp as a leading eco-friendly and sustainable glamping resort in India.
This shows that the glamping industry lies in the potential growth of the market, driven by changing consumer preferences towards eco-friendly and experiential travel.
The rise of glamping in India, in particular, highlights the opportunities for businesses in this sector to cater to both domestic and international tourists.
Furthermore, the support from the Indian government for sustainable tourism initiatives like glamping underscores the potential for further growth and investment in this industry.
The glamping scene in India is all about blending luxury with cultural adventures. Imagine yoga retreats in the Himalayas and thrilling wildlife safaris – it’s a true gem for travelers!