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News for December 2, 2023

Winnebago Under a $4.4 Billion Backlog as RV, Motorhome Demand Continues to Increase

RV and boat maker Winnebago Industries has reported a $4.37 billion backlog as the demand for outdoor recreational vehicles continues to increase.

As per a report, Winnebago has witnessed record orders amid COVID-19 thanks to the support of Gen-X and millennial buyers.

The company, which manages brands like its eponymous RV business, a luxury motorhome brand, and two boat makers, saw $1.2 billion in revenues during the second quarter of 2022, a nearly 29% increase compared to the same time in 2021.

Revenues from Winnebago’s towable RV, motorhome, and marine segments were all up this quarter compared to the previous year.

However, if you’re planning to purchase a Winnebago vehicle as soon as possible, you might need to wait.

The company’s backlog of orders has increased as demands for its outdoor products continue to grow, while supply chain constraints continue to hamper production, Mike Happe, the president and CEO of Winnebago Industries, said.

Winnebago Industries’ towable RV backlog stands at $1.87 billion, motorhomes are now back at $2.21 billion, and marine products are worth nearly $278,000. Towable RV backlogs are recuperating the fastest. However, this isn’t the case for motorized RVs or boats, Happe said, predicting that supply chain issues will persist through 2022.

Keeping dealer inventories in all of our segments at acceptable levels throughout the fiscal 2022 year for our dealer partners is a key focus area for all of our teams,” Happe said.

The increasing backlog at Winnebago is in the same pattern as other major RV manufacturers. Since the beginning of the COVID-19, road travel vehicle manufacturers have experienced increasing orders.

In December 2021, Thor Industries reported an $18.07 billion order backlog and noted that dealers might not be fully restocked until 2023.

This story originally appeared on Business Insider.


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Modern Campground

Modern Campground

Modern Campground is the most innovative news source in the Outdoor Hospitality industry. We provide global news coverage for RV Park and Campground owners, operators, managers, and their team members.
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Hi, you might find this article from Modern Campground interesting: Winnebago Under a .4 Billion Backlog as RV, Motorhome Demand Continues to Increase! This is the link: https://moderncampground.com/usa/winnebago-under-a-4-4-billion-backlog-as-rv-motorhome-demand-continues-to-increase/