Scott Bahr, founder of Cairn Consulting Group, will be joining the RVing in New England show tonight. This discussion promises to provide a nuanced analysis of the recently expanded KOA’s Annual Camping Report. The report is a comprehensive dive into the camping trends that shaped the industry in 2022.
The discussion, which will be hosted by noted industry experts Bob Zagami and John DiPietro, is scheduled to start at 7 PM Eastern Time.
Bahr, known for his profound understanding of the market, is expected to offer insights on a wide range of topics including demographic shifts and the evolution of camping accommodations over the past year.
A significant aspect of Bahr’s discussion tonight will be the revelation of market research data that instigated the rebranding of the annual report. The KOA report, widely read by industry stakeholders, has repositioned its perspective to provide a more comprehensive look into the current camping trends.
The 2023 report, in particular, shows changing patterns in how, when, and where campers chose to recreate in the last year. These shifts have been instrumental in identifying the evolving trends within the camping industry, impacting businesses and consumers alike.
With more leisure travelers choosing the outdoors over other alternatives, the expanded scope of the report is an acknowledgment of this growing interest. The update offers an industry-leading perspective that connects the dots between market changes and consumer behavior.
Keeping a finger on the pulse of the industry is vital for adapting to these changes, and the expanded KOA report aims to do just that.
Don’t miss this insightful discussion on the RVing in New England show tonight at 7 PM Eastern on their Facebook page. Be a part of the conversation that aims to shed light on the ever-evolving landscape of the camping industry.