The RV Industry Association (RVIA) last week gathered selected executives from the campground and RV industries to discuss working together to find common ground and synergies to improve the consumers’ camping and RVing experiences significantly, the RVIA said on its website.
The gathering, which was held outside Denver, Colorado, was an introduction to future discussions and provided a venue where participants shared their thoughts on some challenges and opportunities. They also discussed suggestions about ways to be more effective in their collaboration.
“More people than ever before are enjoying all the benefits that RV travel and camping provide,” said RV Industry Association President & CEO Craig Kirby. “Creating an outstanding campground experience for them is central to our continued growth and a priority for our industry organizations and members. This meeting started the process to identify immediate areas where we can work to do this and establish a strong foundation for continued progress.”
In the last few years, there has been an increase in new campers and RVers, all with new expectations and different requirements for an outdoor adventure. The group agreed that they needed to know more about these new customers and the opportunities and resources readily available on the market.
The group also discussed that the overall scope and size of the campground industry isn’t well-defined and that the RVIA has partnered with CHM Government Services to field the biggest-ever study on campgrounds conducted by the industry. The study will look at the amenities and campground inventory accessible at private and public campgrounds on the federal, state, and local levels.
“This meeting kickstarted engaging conversations on how we can work as partners on the crucial issues that impact all of us,” said National Association of RV Parks and Campgrounds President & CEO Paul Bambei. “I’m excited and optimistic about what can be accomplished.”
“Having state campground associations is critical to these discussions. This provides the framework to consider important state and local regulations regarding RV parks and campgrounds and the capability to better scale approaches and programs to a regional level,” said CampCalNow President & CEO Dyana Kelley.
“Coming together in this forum was an incredible opportunity to learn more about our respective organizations, to share information, and to discuss opportunities and challenges,” said Sun RV Resorts Senior Vice President Nick DiBella. “We were all encouraged by the progress in this inaugural meeting to create a unified industry approach to deliver a high-quality camping experience.”