In the heart of Calhoun County, Scotts Ferry General Store & Campground has launched a captivating “Christmas Campground Drive-Through” event, offering a novel twist to holiday celebrations. This initiative, which began as a Halloween-themed drive-through, has been reimagined to spread Christmas cheer among families and visitors.
Located along the scenic Chipola River, the campground has transformed its space into a winter wonderland, a report highlighted.
The drive-through, which is open to the public for a fee of $5, showcases an array of Christmas decorations, including inflatables, lights, and nativity scenes.
Leanne Coulter, the owner of Scotts Ferry General Store & Campground, emphasized the family-friendly nature of the event. “It’s just something for the kids to do. It is kids-friendly, and it’s just something to get you out of the house,” Coulter said. Her comments reflect a broader industry focus on creating inclusive and engaging outdoor activities that cater to all age groups.
The event, which runs through New Year’s Day, is not just a static display. New scenes and decorations are added every night leading up to Christmas, ensuring that repeat visitors always have something new to discover.
This approach of continually updating attractions is a key strategy for keeping guests engaged and encouraging repeat visits, a vital aspect of sustaining success in the campground and outdoor hospitality sector.
Moreover, the campground is inviting the community to participate in this festive endeavor. Individuals with extra Christmas decorations or inflatables are encouraged to set them up at the campground, fostering a sense of community involvement and collaboration.
This initiative not only enhances the drive-through experience but also demonstrates how campgrounds can serve as community hubs, strengthening connections among local residents.
The store and campground, located at 6648 State Road 71 S, maintain daily operations from 7:00 a.m. to 7:00 p.m. The Christmas Drive-Through event is available every night from 6:00 p.m. to 8:00 p.m. until January 1.
This event at Scotts Ferry General Store & Campground is a prime example of how campgrounds and outdoor hospitality venues can innovate to attract visitors. By transforming their space seasonally, they create a dynamic and ever-changing environment that appeals to both regular customers and new visitors.
For campground and RV park owners, this event serves as an inspiration to explore similar ventures. Seasonal events can significantly boost visitor numbers and provide an additional revenue stream. Such events can also enhance the overall appeal of the campground, potentially attracting media attention and increasing the venue’s profile.
Featured image from Scotts Ferry General Store & Campground.