The pandemic has sparked a wave of innovation and change across various industries, with eco-tourism being no exception.
Reinier van der Veeken, founder and CEO of Tur Experiences, is at the forefront of this transformation, launching an impact-first outdoor hospitality brand that emphasizes a positive impact on people and the planet.
Tur Experiences, a trailblazer in sustainable tourism, offers a collection of self-sufficient eco-cabins temporarily situated in unique, off-grid locations within two hours of major European getaways.
The company’s mission is to inspire, educate, and empower visitors to reconnect with nature while promoting environmental stewardship and benefiting local communities.
A month ago, in a LinkedIn post, van der Veeken announced that Tur Experiences’ first approved wilderness location is just two hours from the Norwegian capital, Oslo.
In collaboration with a local landowner, the company has established a revenue-sharing partnership, ensuring the local community benefits directly from the venture. Each eco-cabin will be constructed using primarily wood and recycled materials, demonstrating Tur Experiences’ commitment to sustainability.
“We have a revenue-sharing partnership with a local landowner, and our plan is to start with one eco-cabin, locally built, using short-traveled natural (mostly wood) and recycled (about 60%) material,” van der Veeken’s post indicated.
Nestled on the border of the Trillemarka-Rollagsfjell Nature Reserve, Tur Experiences’ eco-cabins provide guests with an unparalleled opportunity to immerse themselves in the unspoiled beauty of Norway’s largest coniferous forest reserve.
Guests can enjoy breathtaking panoramic views of the surrounding mountain ranges, lakes, and forests with three private eco-cabins surrounded solely by nature.
The area boasts various year-round outdoor activities, allowing guests to explore the legendary mountain of Andersnatten, famous for inspiring Norwegian folklore and artists in the late 19th and early 20th centuries. The nearby Simoa River offers rafting and paddling experiences for those who prefer water-based adventures.
To the west, guests can venture into the pristine wilderness of the Trillemarka-Rollagsfjell Nature Reserve, discovering abundant hiking routes, lakes for fishing and swimming, and thriving wildlife. A short drive to the north reveals the mountain ranges of Norefjell and Gråfjell, perfect for downhill skiing and other mountaineering activities.
Conveniently located, the eco-cabins are within walking distance of several lakes in the area and just a 45-minute walk or a 10-minute drive from the Trillemarka-Rollagsfjell Nature Reserve and Andersnatten. The Norefjell mountain range is a 50-minute drive away.
Emphasizing self-sufficiency and off-grid living, the eco-cabins offer guests a unique and exciting experience that combines comfort with a “back to basics” approach.
Powered by solar panels, the cabins encourage guests to be mindful of their consumption and ecological impact. By providing autonomy in energy and water supply, Tur Experiences aims to minimize each cabin’s ecological footprint while raising awareness of clean technology and inspiring guests to connect more deeply with nature.
Innovation Norway Grant & Plans
Tur Experiences has received a grant from Innovation Norway, an organization dedicated to fostering innovation and development within the Norwegian economy. This support will enable the company to continue promoting Norway as a leading eco-tourism destination that benefits both the environment and local communities.
As the world gradually recovers from the pandemic, Tur Experiences is set to make a lasting impact on the eco-tourism sector by launching its off-grid experiences in 2023.
By combining innovative design, environmental awareness, and local collaboration, the company is poised to create a unique and meaningful travel experience for visitors while advocating positive change in the outdoor hospitality industry.
Featured image from Tur Experiences.