Morgane Reuzé and Alexandre Gosset, originally from Loire-Atlantique and experienced in the hotel and restaurant sector, have assumed management of the Le Saint-Laurent campsite in Plœmel, Morbihan. Their goal is to combine leisure and professional tourism while addressing local housing needs.
Alexandre Gosset, who has worked for 22 years as a chef in several Michelin-starred kitchens, and Morgane Reuzé, trained in reception, administration, and hotel marketing, describe their collaboration as complementary. “We complement each other!” they said.
The couple’s decision to take over the campsite was influenced by the local housing shortage. “We hadn’t set out to take over a campsite, but we discovered the local need for housing: no one can find a place to live. It’s impossible to find or too expensive… Whether you are a newcomer, a seasonal worker, in training, or passing through for work… It’s complicated,” they explained.
To address these needs, Reuzé and Gosset developed small wooden houses on wheels, offering studios of 11 m², 16 m², and 32 m². These units provide the comfort of a hotel room with a kitchen and are available for seasonal workers, salespeople, or long-term tenants. Rates are fixed annually, and renewable mobility leases are offered.
The units are built with eco-conscious materials, including wooden frames and cladding, rock wool insulation, and 20 cm ground insulation to ensure comfort year-round.
The current ten-year-round accommodations are fully booked. “We already turn away a lot of people,” the couple noted in an article by Ouest France. They currently host employees on permanent contracts, Afpa interns, and soon, seasonal workers.
Plans for spring include eleven new premium housing units to replace older mobile homes, with the long-term objective of modernizing all forty units. Additionally, thirty-five bare pitches will be available.
The project also emphasizes sustainability, with compost bins in place and plans to implement double bins in mobile homes for waste sorting. Water and electricity management, particularly for the pool, are under review.
Once completed, the on-site snack bar will operate year-round, serving both campers and local residents.
For industry professionals, the Le Saint-Laurent project illustrates how campsites and glamping resorts can integrate workforce housing, eco-friendly construction, and mixed-use operations to address local demand while sustaining business growth.