Spacious Skies Campgrounds, a fast-growing owner and operator of RV campgrounds with RV, tent, cabin and glamping sites, has rolled out an enticing discount scheme for the 2023 camping season. The initiative is not just a boon for campers but also a strategic move that private campground owners and operators can observe and learn from.
The discount structure is meticulously designed to cater to various group sizes. Groups reserving between three to five sites can avail a 10% discount. Those securing six to ten sites are eligible for a 15% reduction, while larger groups booking 11 or more sites can enjoy a substantial 20% off. Moreover, all groups, regardless of size, are entitled to a 10% discount for holiday reservations.
Ali Rasmussen, co-founder of Spacious Skies Campgrounds, expressed her enthusiasm about the initiative, stating, “There’s nothing like a camping trip with friends, and it’s even better when you can save a little money.”
For private campground owners and operators, this move by Spacious Skies Campgrounds serves as a testament to the power of innovative marketing strategies. By offering tiered discounts, the company not only incentivizes larger group bookings but also fosters a sense of community among campers. This strategy can potentially lead to increased bookings, higher customer retention, and enhanced word-of-mouth marketing.
Adding to the allure, Spacious Skies Campgrounds is strategically located near a plethora of local attractions, from breweries and museums to natural wonders. This ensures that campers have a diverse range of activities to choose from, enhancing their overall experience.
Furthermore, the introduction of the Spacious Skies Loyalty Program is a masterstroke in customer retention. Dubbed “Cosmic Campers,” members are privy to a 12% discount across all accommodations. The annual fee, pegged at a reasonable $31.90, also grants members exclusive merchandise and regular updates, adding value to their camping experience.
The campgrounds also offer a rich tapestry of activities tailored for groups. From the simple joys of roasting s’mores over an open campfire to exploring local attractions like the stunning Low’s Covered Bridge in Abbot, Maine, there’s something for everyone. The themed weekends, ranging from spooky fall events to culinary BBQ weekends, add a unique flavor to the camping experience.
Spacious Skies Campgrounds’ latest initiative is not just a win for campers but also offers valuable insights for private campground owners and operators. In an industry where customer experience is paramount, innovative strategies like these can make a difference.
Featured image from Spacious Skies Campgrounds.
