RoverPass, a campground reservation software provider based in Austin, Texas, has introduced a new educational tool aimed at supporting prospective campground owners.
Released June 3, The RV Park Starter Guide: From Planning to Opening Day is a free, step-by-step resource designed to help individuals build a campground or RV park from the ground up.
The 10-chapter guide is the company’s most comprehensive to date and reflects RoverPass’s commitment to making campground ownership more accessible.
It covers the entire development process, including market research, site selection, zoning, layout design, financing, operations, and guest experience planning.
“We created this guide to answer the questions we hear every week from people dreaming of opening their own park,” Michelle Smith, CEO of RoverPass, said.
“But it’s more than just answers. It’s a roadmap built from real data and the shared knowledge of the campground owners we work with every day,” Smith added.
The guide’s release aligns with a surge in interest in outdoor hospitality. According to RoverPass’s 2025 Outdoor Hospitality Report, reservation demand is rising, fueled by an increase in first-time campers and higher spending on campsite extras.
The guide is structured to help future park owners meet this evolving demand with modern, guest-focused amenities.
Designed for both aspiring and current landowners, the guide includes financial planning tips, permitting checklists, and marketing strategies to launch and grow a successful operation.
“This is not a generic how-to. It’s the kind of resource we wish every new owner had access to from day one,” said Melisa Chang, marketing director at RoverPass.
“We’ve brought together expert insights, financial examples, marketing tips, and even permitting checklists in one place. Whether you’re just starting to plan or already own land, this guide can help you get there faster,” Chang added.
The guide also addresses current consumer preferences, including flexible site types, value-added services, and guest experience enhancements. These factors are becoming increasingly important to travelers seeking more than just a place to park.
While the guide is a standalone educational resource, it also complements RoverPass’s broader suite of tools, including its reservation and property management platform. These solutions aim to simplify bookings, improve operational efficiency, and increase park visibility.
The RV Park Starter Guide is available for free download to anyone interested in developing a campground or RV park.
To access the guide, visit: https://share.hsforms.com/1nisiRzxJTsGqqws6auoYvA2wc2f.
Featured image by RoverPass