RoverPass, a provider of campground management and reservation software, has promoted Melisa Chang to marketing director, a decision intended to enhance brand visibility and strengthen customer engagement in the campground management sector.
In her new role, Chang will oversee marketing initiatives, prioritizing growth through innovation and improving relationships with campground operators across North America. Chang’s promotion underscores RoverPass’s commitment to “strengthening its marketing efforts and driving growth through innovative strategies and effective leadership.”
“We are excited to see Melisa take on this new role,” Michelle Smith, CEO of RoverPass, said. “Her dedication, strategic vision, and results-driven approach have been instrumental in our marketing success. With Melisa at the helm of our marketing team, we are confident that we will continue to elevate our brand and reach new milestones.”
Her leadership is expected to play a role in maintaining RoverPass’s position in the industry while driving the company’s continued growth.
According to a press release, RoverPass provides comprehensive reservation and park management software that streamlines campground operations and enhances customer experience by offering “innovative and user-friendly solutions.” Its range of features simplifies booking, improves park management, and supports business growth for campgrounds throughout North America.
In addition to Chang’s promotion, RoverPass earned the Summer 2024 Top Performer Award from SourceForge. This recognition highlights companies and products that have garnered a significant number of recent positive user reviews.
SourceForge President Logan Abbott expressed his enthusiasm in announcing the Summer 2024 Top Performers, emphasizing that RoverPass achieved strong user satisfaction through a considerable number of outstanding reviews.
Michelle Smith, CEO of RoverPass, shared the company’s excitement about receiving the award. “This award is a reflection of the incredible support and feedback from our valued customers. We are deeply grateful for their trust and positive reviews,” she said.
For more information about RoverPass, visit roverpass.com.