Roamly, a company in digital insurance technology, has expanded its operations into Florida with the opening of a regional headquarters in Fort Lauderdale.
The move bolsters Roamly’s presence in one of the United States’ most important insurance and recreational markets, which includes a large base of RV, marine, and motorcycle owners. Florida’s strong market potential is highlighted by over 1 million registered recreational boats, more than 825,000 registered RVs, and a high rate of motorcycle ownership.
According to a press release, Rich Sanders, president of Roamly and head of the Florida Office, explained, “Florida’s incredible combination of outdoor recreation and insurance infrastructure makes it a high-impact market for us.”
He added, “Our expansion into Florida as we enter peak travel season with AI-powered insurance solutions tailored to recreational lifestyles offers proximity to customers and collaboration with other industry-leading partners.”
Roamly’s Fort Lauderdale hub will help the company serve the demand for specialized insurance products in Florida. The new location will also create a base for recruiting talent, with the company already hiring eight local employees and planning to expand its workforce to meet increasing demand.
In conjunction with its Florida launch, Roamly has formed several key partnerships with national carriers, including Ahoy! Insurance, American Modern, Progressive, Safeco, National General (an Allstate company), Mercury, Hagerty, and Dairyland.
Amit Nisenbaum, CEO of Ahoy! Insurance, commented on the new collaboration, stating, “Florida’s vibrant boating community presents a tremendous opportunity for innovative insurance solutions. Our partnership with Roamly combines Ahoy’s nationwide, boater-centric, tech-driven coverage with a digital platform designed to seamlessly cater to the diverse array of vessels owned by today’s modern consumer.”
Featured image by Roamly