CRR Hospitality has announced a new nationwide partnership with the National African American RVers Association (NAARVA), a nonprofit group representing African American RV travelers across the United States.
The collaboration formalizes a relationship that has already developed organically between NAARVA members and CRR-managed properties, and it aims to enhance travel experiences for the association’s thousands of members.
“CRR Hospitality operates beautiful, well-maintained RV resorts that many of our members already enjoy. This partnership allows us to formalize that relationship and advocate for added value,” said Rodney Thompson, NAARVA President.
“At NAARVA, we’re always working to ensure our members receive the best experiences and the best deals available—and this collaboration helps us do just that.”
NAARVA members will now receive exclusive access and benefits at all CRR Hospitality-managed RV resorts.
The agreement comes on the heels of a recent NAARVA regional rally hosted at CRR’s Savannah Lakes RV Resort in Hardeeville, South Carolina. The event showcased shared values between the two organizations, particularly around community building and outdoor recreation.
“NAARVA is more than an RV organization—we’re a thriving community rooted in culture, connection, and adventure,” said Mila Turner, NAARVA PR Coordinator.
“Through partnerships like this one with CRR Hospitality, we continue our mission to make RVing more accessible, inclusive, and enriching for generations to come.”
Founded in 1993, NAARVA fosters fellowship and outdoor engagement among African American RVers, offering social events and community networks through regional chapters across the country. The organization continues to grow its presence and impact through partnerships that support its mission.
CRR Hospitality operates a portfolio of upscale RV resorts throughout the U.S., offering amenities such as event programming, high-end accommodations, and service designed to meet the needs of modern travelers.
Locations include riverfront properties in Arizona, lakefront sites in Texas, and destinations across the historic Lowcountry region.
Mike Harrison, chief operating officer of CRR Hospitality, said the company is looking forward to deepening its relationship with NAARVA travelers.
“We’re thrilled to welcome NAARVA members to our resorts nationwide and provide them with a welcoming and elevated experience,” Harrison said.
“Our team was honored to host NAARVA at Savannah Lakes RV Resort, and we’re excited to extend a warm welcome to their members at all of our resorts. Together, we’re fostering a more connected and inclusive RV community, one unforgettable stay at a time.”
For professionals in the outdoor hospitality sector, this partnership signals a broader trend of organizations prioritizing inclusive guest experiences.
Operators seeking to expand their appeal and reach more diverse traveler demographics may look to this collaboration as a model for how brand alignment, cultural engagement, and strategic partnerships can enhance both business outcomes and community impact.