According to a News & Insights report of the RV Industry Association (RVIA), RVing is getting more popular, and a new study reveals that there are 72 million Americans who intend to go on an RV trip in the coming year.
These travelers plan to take trips in an RV that they will rent, own, or borrow. This is an increase from the 61 million in a poll conducted a year ago. The latest survey indicates that the desire to explore the outdoors and the possibility of traveling with family and children are the main reasons for those who plan to travel in an RV.
While flexibility through remote work and school continues to be one of the top reasons for RV travel, this new data shows that interest in exploring the outdoors is by far the number one reason for people wanting to take an RV trip,” said RV Industry Association Senior Director of Membership & Research Bill Baker.
“There has really been a shift in people’s priorities over the past year and their desire to get outside and experience the great outdoors, so it makes sense that more people are turning to RVs as the best way to explore the outdoors.”
In the holidays, the study found that 76 percent of leisure travelers have plans to travel during the festive season (defined as Thanksgiving to New Year). A little more than one in eight respondents, or 18.5 million Americans, plan to go RVing in the holiday season.
“RVs continue to be an ideal way to travel to visit friends and family during the upcoming holidays,” continued Baker. “Whether visiting iconic destinations or serving as a guest-house-on-wheels, RVs are the perfect way for millions of Americans to travel this holiday season.”
The survey also revealed that half of the respondents plan to take more trips by RV than they have previously. This includes 12 percent of respondents who will be making their first RV adventure in the next six months than they had previously.
Only five percent of the respondents plan to do less RV traveling in the coming six months than they had in the past.
The survey of 1,280 leisure travelers conducted by Cairn Consulting has an associated margin of error of +/-2.74 percentage points.
