A proposed expansion at Winton’s Fishery near Burgess Hill could signal new opportunities for diversification in the outdoor hospitality sector.
The planning application submitted to Mid Sussex District Council outlines the installation of three timber holiday cabins designed for glamping, a move aimed at transitioning the fishery business toward year-round tourism operations.
Located on Folders Lane, Wintons Fishery currently focuses on carp and catfish angling, with the recreational lakes and surrounding property primarily active during peak fishing seasons.
By integrating glamping accommodations into its existing operations, the business is looking to attract a wider demographic, including leisure travelers seeking nature-based stays beyond traditional camping.
“Currently, parts of the Wintons Fishery business are only in use seasonally, so the addition of new unique tourist accommodation will allow the business to attract a new demographic to the area and stay in operation year-round,” the application noted.
The proposal also defines glamping as “a refreshing way to escape the stresses of daily life and get back to nature,” emphasizing the contrast to conventional camping setups.
For outdoor hospitality operators, this development highlights a growing trend where niche attractions—like fisheries or farms—are increasingly branching into short-stay accommodations.
By doing so, they extend the usability of their sites beyond primary activities and broaden their revenue streams. The integration of amenities such as en-suite bathrooms, heating, and hot tubs reflects consumer expectations for comfort while maintaining a natural setting.
The proposed cabins will be connected to public foul drainage through the installation of new pumping stations. Existing infrastructure, including access roads, parking, and reception buildings, will remain unchanged, minimizing disruption and capital investment.
According to the application, the new accommodations will be marketed as tranquil escapes, designed for couples and small families.
Party groups will not be permitted, a stipulation likely to reassure nearby residents and reinforce the site’s positioning as a low-impact, nature-focused retreat.
According to a report by the Argus, the public comment submitted in support of the application reads: “With all the major construction taking place this planning application adds something positive to the environment and should be supported.”
The proposal represents a broader shift among land-based businesses leveraging their natural assets to meet the rising demand for experiential stays.
For campground and glamping operators, Wintons Fishery’s strategy could serve as a case study in low-scale, sustainable diversification.