Scar Close Camping and Glamping, a family-focused site located near Warton Crag in Lancashire, has received a ‘gold’ award from Pitchup.com following a year of consistently high customer ratings.
The recognition places the site among just 26 destinations across the United Kingdom to receive the top distinction from the online accommodation platform.
To achieve ‘gold’ status on Pitchup.com, a site must secure a perfect 10 out of 10 score from a minimum of 20 customer reviews within a 12-month period.
Scar Close surpassed that threshold, earning 31 perfect reviews in the past year. According to Pitchup, over 3,700 UK destinations are listed on its website, but only a select few meet the criteria for its highest award.
Scar Close is the only recipient of the gold status in North West England. The site was established in 2021 by Anne Carroll and her partner Martyn Field on a 36-acre hobby farm.
Its location offers access to several notable tourist areas, including the Lake District, the Yorkshire Dales, Morecambe Bay, and the historic city of Lancaster.
“We’re absolutely delighted to be among the top 20 sites in England, not least because this award is based on reviews from people who’ve stayed here with us,” Carroll said to LancsLive.
“We’ve worked really had to make Scar Close a destination that people will want to come back to time and time again.”
The site features a mix of accommodations including 10 grass tent pitches, five basic pre-pitched bell tents, and three glamping bell tents with beds and decking.
Additionally, three year-round holiday ‘bothies,’ converted from former stone animal shelters, are available to guests. The site’s amenities, particularly its toilet and shower facilities, have also been praised in customer feedback.
For outdoor hospitality professionals, the case of Scar Close highlights the tangible business value of consistently high guest satisfaction.
Earning top reviews not only strengthens a property’s reputation but can also lead to national recognition from online platforms, potentially increasing bookings and broadening customer reach.
The recognition also underscores the importance of post-stay engagement and managing online reputation—a practice that can differentiate smaller, independent operators in a competitive market.