In a December 15, 2025 update, European Camping Group (ECG) said it acquired three campsites it will operate directly and added 13 partner campsites across Europe, expanding its footprint by more than 1,250 accommodation units.
For private campground owners and operators, the expansion underscores continued consolidation among large European platforms and the growing use of mixed ownership and partnership models to scale operations across multiple regions.
According to the company, ECG took over management leases at Le Sainte Marie in Sainte-Marie-la-Mer, Pyrénées-Orientales, and Domaine du Logis near Dinan, Côtes d’Armor, and acquired Plage et Bord de mer in Valras, Languedoc.
The three sites range from 10 to 15 hectares and collectively account for more than 1,200 pitches. ECG said the sites will be operated under the Homair brand beginning with the 2026 season.
“These sites strengthen the portfolio of owned campsites in France,” the company said in its December 15, 2025 press release. The release did not disclose the financial terms of the management leases or acquisition.
Sébastien Manceau, chief executive officer of European Camping Group, that the company is continuing its external growth strategy. “We are pursuing our external growth strategy to offer our customers exceptional sites where we can deliver a promise of quality and allow our clients to spend unforgettable holidays,” Manceau said.
In addition to the owned sites, ECG said it integrated 13 new partner campsites across five European countries.
According to the company, new partner destinations include sites in France, Italy, Portugal, Belgium, and the Netherlands, introduced through the group’s Roan and Eurocamp/Homair brands.
“These new partners in five European countries testify to our commitment to offering a wide range of destinations to our customers and diversifying their experiences,” Manceau said.
The expansion follows earlier growth driven by private equity investment.
In a March 25, 2025 report published by Modern Campground, European Camping Group secured a significant minority investment from a subsidiary of the Abu Dhabi Investment Authority, while PAI Partners retained a majority stake.
That transaction was pending regulatory approval and expected to close in the second quarter of 2025.
The company’s revenue had grown at a compound annual rate of 15%, and earnings had more than tripled over the same period, the report said.
For park operators, ECG’s latest expansion highlights how large groups are combining owned assets with partnership models to increase geographic coverage, particularly in coastal and high-demand tourism markets.
The strategy reflects rising competition for premium locations and growing expectations for standardized amenities and centralized booking systems.