The owners of the Panoramic glamping site in Usva, located in Russia’s Kama region, have expanded their operations with the launch of a new campsite under the same name.
The campsite opened on June 28 and is designed to accommodate up to 24 guests across 10 tents.
Situated in a fenced area, each tent is set on wooden flooring and includes access to electricity, mattresses, sleeping bags, tables, chairs, and a terrace. The site also offers shared amenities including toilets with washbasins, a kitchen area, and a designated fire zone.
The project was established as part of the national “Tourism and Hospitality” initiative, which supports the development of regional tourism infrastructure across Russia. It was developed by Anna and Alexander Komkov, founders of Aquatrail LLC, a local tourism club.
According to the regional Ministry of Tourism, the site primarily caters to married couples and families with children, a market segment that has shown growing interest in outdoor accommodation formats like glamping and structured camping.
The Ministry also reported that further developments are being planned for the Usva area, with the Komkovs intending to introduce improved infrastructure and services for car-based travelers, according to a report by the New Kompanion.
The addition of the Panoramic campsite contributes to the broader trend of small-scale tourism investments that blend low-impact development with growing consumer interest in experiential travel.
For business owners in the outdoor hospitality sector, the project serves as an example of how glamping operators can extend their brand through adjacent, lower-cost camping offerings. It also highlights how national funding initiatives may be leveraged to support facility development in emerging tourism zones.
The integration of tents with electricity and key shared amenities like kitchens and washrooms may offer a useful model for operators seeking to bridge the gap between traditional campgrounds and higher-end glamping destinations.
As demand for flexible outdoor accommodations grows, particularly among families, this type of hybrid setup may prove viable in both rural and semi-rural markets.