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News for January 25, 2022

Snow Peak Developing Japanese-Style Campground In Long Beach

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Snow Peak USA, the U.S. subsidiary of a famous outdoor brand from Japan, launched its first American facility with a groundbreaking ceremony recently at the former Wildwood Campground & RV Park.

According to a report, the company invested $8 million in landscaping and environmental restoration to transform an old RV park into a modern Japanese-inspired campground at 5411. Sandridge Road east of Seaview (Long Beach, Washington).

“Our U.S. headquarters is in Portland, and we wanted our first Campfield to be close to home,” company Chief Operating Officer Matt Liddle shared recently. “After surveying several locations, we ultimately fell in love with the wildness of the Long Beach Peninsula. We’re excited to bring guests to learn the rich history of this place, explore the region’s natural splendor, and reconnect with the powerful rhythms of nature on the Peninsula.”

“With extreme care for the natural environment,” Landscape architects, Ink Studio of Portland, EFA Architects led by Erik Fagerland of Long Beach, and Helligso Construction of Astoria will finish the work on the 25-acre site just in time to camp for 2023, Snow Peak said in a release.

With $750,000 to purchase the site in October 2020 and other expenses associated with the project, total costs are expected to be around $10 million.

Snow Peak’s Long Beach Campfield will include various camping options with up to 150 guests per night in the peak season. These include traditional walk-up campsites, tent platforms, and camper-van sites. There are around ten Jyubako mobile cabins designed by the renowned architect Kengo Kuma. The cabins are equipped with comfortable bedding as well as cabin amenities and private bathrooms.

A Snow Peak outdoor equipment retail store will be available on-site, with Snow Peak products for sale or rent. There will also be a market selling prepared meal kits, groceries, and camping sundries. The camping resort will also have a heated soaking tub and sauna in a Japanese-inspired onsen and spaces for gatherings and interactive programming. Guests are expected to park their cars in the lot near the entrance and then transport their equipment to their location using footpaths and high-efficiency carts.

In addition to cabins, “Snow Peak’s Japanese-designed tents and tarps are made for rigorous conditions and will provide protective spaces for our guests to sleep, eat, and gather for most of the year.”

The café and retail store will be accessible to the public. “We’re excited to welcome locals to enjoy a cup of coffee or a cold pint on our beautiful patio overlooking the wetlands! In addition, our rental equipment will be available for Campfield guests and will focus on Snow Peak camping equipment — mostly tents, tarps, and gathering gear,” Snow Peak Spokeswoman Amy May shared.

Long Beach Campfield will be promoted throughout the nation and also in Japan.

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