Campground Owners of New York (CONY), the trade association for independently owned campgrounds in New York State, is partnering with Campground Views, Inc. to provide association members with discounted fees for campground virtual tours.
Campground Views, Inc. operates Campground Virtual Tours, proprietary technology it also developed. According to Mark Koep, president and CEO of Campground Views, Inc., the virtual tour software is designed specifically for the outdoor hospitality industry and has a large margin of ROI.
“Parks that have Campground Virtual Tours on their websites help campers easily see the park, see the roads, and see the sites with a clear path to booking,” Koep said. “Park operators have measured over 244% increases in online bookings, drops of 40% for inbound calls and doubling of the length of their stays thanks to this tool.”
CONY members contracting with Campground Views, Inc. for its services and products will be afforded a discount through the partnership.
Donald Bennett, Jr., CONY’s President & CEO, is enthusiastic about the opportunities for CONY parks to leverage this technology for marketing programs and profits.
“This partnership will allow our members to save on the cost to create digital content that has been proven to significantly increase revenue for many users. It really fits in with CONY’s mission to help our members with promotion, growth, improvement, and development of their businesses.”
Since its launch, Campground Virtual Tours have been implemented for almost one thousand RV parks and campgrounds across the US. Campground Views’ focus is to help campers find the right campground, at the perfect time, using the best equipment.
For park operators the company provides a highly valuable tool to improve marketing, guest acquisition, guest experience and operational efficiencies.
“Our industry is not very good at helping campers make a decision,” Koep notes. “On average, travelers spend about 2 months visiting 56 websites over 78 different sessions, struggling to get information about parks. Campground Virtual Tours is the perfect solution to this problem. We’re pleased to be partnering with CONY to better position their parks to inform prospective customers and capture their reservations.”
CONY is currently rolling out this new discount program to existing members. New York-based campgrounds not yet members of CONY can visit www.CampNewYork.com to enroll and take advantage Campground Virtual Tours discounts, as well as a range of other member services and programs.
To inquire directly about Campground Views, Inc. and Campground Virtual Tours, visit www.campgroundviews.com/easier-bookings.
About Campground Owners of New York
Established in 1963, CONY is the trade association that represents independent campgrounds and RV parks in New York. Based in Pittsford, CONY provides education, government affairs, and marketing services for campgrounds, including hosting www.CampNewYork.com, a travel planning website, and publishing a printed magazine of New York campgrounds.
About Mark Koep and Campground Views, Inc.
Koep has an MBA from Pepperdine and has devoted the last decade to making the outdoor hospitality industry bigger and better. He is the host of the wildly popular Facebook group for RV Park Owners, a regular speaker at industry events, sought after consultant, father of two, and fulltime RVer for 12 years.
He has personally visited over 5,000 campgrounds and RV parks. Client parks have measured tens of millions of dollars in increased revenue implementing the tools, strategies and processes laid out by Mark. His company developed the Campground Virtual Tour technology, implemented at over 1000 parks in the US. More information available at www.campgroundviews.com/easier-bookings.