OLPRO Becomes First UK Camping Company to Earn B-Corp Certification

British tent, awning, and camping accessory brand OLPRO has been awarded B-Corporation certification, demonstrating its dedication to people and the planet. Founded in 2011, OLPRO is the first UK-based camping company to achieve this certification. 

The B-Corp certification sets a precedent within the outdoor recreation industry, inspiring other camping companies to prioritize sustainable business practices and focus on their social and environmental impact.

The certification process involves regular audits against factors such as governance, workers, and the environment, according to a report by Camping Trade World.

Since starting the company in 2011, ensuring that OLPRO is a force for change has been an integral part of our development. We remain a company that puts our workers, customers, the community, and the environment above all else, and we strive to only improve on all these factors,” said OLPRO Founder & Managing Director Daniel Walton.

“This certification demonstrates the hard work that everyone at OLPRO puts in every day to establish us as a responsible brand that leads with integrity and determination, working to better the standard of business practices for all,” he added.

In addition to its B-Corp certification, OLPRO remains dedicated to sustainability by implementing measures such as a tree planting initiative. This initiative has seen the company plant a sapling for every new tent, awning, or backpack it sells. 

The outdoor recreation industry has seen an increased focus on sustainability in recent years, with many companies adopting the use of eco-friendly materials, reducing waste in packaging, and encouraging the use of renewable energy sources in their operations.

The company also has a tent loan scheme to ensure tents see more use, and beyond the life of products, the brand is involved in local upcycling of products if they can’t be sold as pre-loved. Sustainable practices in the outdoor recreation industry offer various benefits, such as potential cost savings, improved brand reputation, and enhanced customer loyalty. 

Ultimately, these practices contribute to preserving natural environments and promoting responsible tourism in the outdoor recreation community.

The significance of B-Corp certification within the outdoor recreation industry is notable, as it raises the bar for other camping companies and encourages them to adopt more sustainable and responsible business practices. 

This benefits not only the industry as a whole but also consumers who are increasingly conscious of the environmental impact of the products they purchase.

Companies that prioritize sustainable practices are also likely to attract a more loyal customer base, as consumers appreciate businesses that demonstrate a genuine commitment to the environment and local communities. In turn, this can lead to increased sales and profitability for the company.

As a pioneer in earning the B-Corp certification among UK camping companies, OLPRO has the opportunity to leverage this achievement in its marketing efforts, further enhancing its reputation as an environmentally responsible brand. This could attract additional customers who value sustainability and are seeking products that align with their values.

OLPRO’s B-Corp certification serves as a significant milestone for the company and the outdoor recreation industry as a whole. By prioritizing sustainability and responsible business practices, OLPRO sets an example for other camping companies to follow, ultimately benefiting the environment, local communities, and consumers. 

As the industry continues to evolve, it is clear that sustainability will remain a key focus for outdoor recreation companies seeking to make a positive impact on people and the planet.