In a novel approach to ecological conservation, Ontario Parks has announced a second-year collaboration with Hamilton’s Collective Arts Brewing.
This partnership is brewing up a unique solution for the critical reforestation needs of Balsam Lake Provincial Park in the scenic Kawartha Lakes region, according to a news release.
According to David Piccini, Minister of the Environment, Conservation, and Parks, this venture exemplifies innovation in local partnerships. The initiative’s heart is the limited-edition craft beer, “Trail Loop.” This brew symbolizes not just a unique flavor profile but also the dedication of local businesses to safeguard Ontario’s park biodiversity.
Trail Loop isn’t just another craft beer; it provides Ontarians with an inventive way to contribute to the conservation and restoration of their provincial parks.
Proceeds from the beer will finance the planting of indigenous trees like Sugar Maple, Paper Birch, White Cedar, and Red Oak at Balsam Lake. It also funds the removal of invasive species, thus bolstering the natural habitats and enhancing the park’s ecological resilience.
Speaking on the partnership, Steve St. Jean, Head of Brand Creative at Collective Arts Brewing, acknowledged the satisfaction the brewery team has derived from the collaboration.
He highlighted the pleasure of enhancing the natural beauty of Ontario and its parks and stressed the team’s commitment to positively impact the Balsam Lake Provincial Park restoration project.
Trail Loop is more than a unique beer; it’s a tribute to the local environment and those who love to explore it. Crafted as a honey lager, it’s made using locally sourced honey, honoring the trails winding through Ontario’s provincial parks and their explorers.
The can’s design is the brainchild of Toronto-based artist Gosia Komorski, who has personal ties with Balsam Lake, making the project a close-to-heart initiative.
Neil Lumsden, Minister of Tourism, Culture, and Sport, and MPP for Hamilton East—Stoney Creek, conveyed the government’s support for such innovative initiatives. He emphasized that such partnerships enhance not only provincial parks but also promote local breweries, and artists, and encourage tourism, thereby fostering the local economy.
Trail Loop can be purchased through Collective Arts Brewing, selected grocery stores across Ontario, and will soon be available at The Beer Store. Exclusive Trail Loop merchandise is also available on collectiveartsontario.com, the proceeds of which contribute to the Balsam Lake Provincial Park reforestation project.
Mike Cappello, Park Superintendent of Balsam Lake Provincial Park, expressed his team’s gratitude for the collaboration. He emphasized the vital role of the reforestation project in enriching the habitat for various species and visitors.
This initiative aligns with the broader objectives of preserving natural spaces for future generations and ensuring the protection and health of local wildlife and the environment, making it a crucial venture in local ecological conservation.