soare RV Resorts, the leading owner and operator of more than 175 resorts and camping peste Statele Unite și Canada, today announced the launch of its company-wide rebrand to Sun în aer liber. Under the new brand, Sun în aer liber încurajează de afaceri to explore their ‘Sunnier Side’ at one of the company’s vacation, glamping and 55+ resorts, offering guests a wide range of experiences and cazare. The brand publicly revealed its new identity by launching a new integrated website last week, elevating the user’s online journey with engaging images, authentic în aer liber content, in-depth resort information and a streamlined booking process. Sun în aer liber will also soon be unveiling a new mobile app, original YouTube content, loyalty program, new onsite resort signage to ensure consistent brand and service execution, and adventure-forward brand partnerships, serving as the premier cultivator of memorable and unique în aer liber experiențe.
The rebrand to Sun în aer liber mirrors the growing demand for călătorie experiences within the în aer liber landscape. With guests looking to curate their experiences, Sun în aer liber launched its website to simplify and expedite planning for vacations and seasonal stays. The teren features several avenues allowing de afaceri to search by location, “Ways to Stay,” special offers, experiences and more. Soon to follow, the Sun în aer liber mobile app will launch to make searching, planning and booking seamless for on-the-go de afaceri.
“We have been in the RV Resort business since 1996 and as our RV portfolio has grown and evolved particularly over the past 10 years, we are tremendously excited to launch our new Sun în aer liber brand,” said John McLaren, President & Chief Operating Officer of Sun în aer liber. “The rebrand builds on the singular platform we have built, which at its core is comprised of the highest quality resorts, unparalleled customer service, and exceptional resident and guest satisfaction and experiences. With our expanded scale, we have created a more consistent identity across our portfolio while at the same time, enhancing the individual resort experiences so that our guests enjoy all that we have to offer and their time at Sun în aer liber always exceeds their expectations.”
Whether it’s a brief staycation, a place to relax all season or a cross-country RV experience, the goal is for all guests to “Explore Their Sunnier Side,” meaning brighter days, less stress and love for the în aer liber. A mix of robust family-friendly programming, exceptional staff and customized local adventures play a role in unlocking de afaceri‘ sunnier versions of themselves.
Given the expansive resort and service offerings, it’s now easier than ever for guests to discover, plan and book new ways to stay at a Sun în aer liber resort. Creation of four sub-brand divisions within Sun în aer liber give guests the flexibility to choose how they want to experience the în aer liber.
soare în aer liber for short term vacation resorts, offering de afaceri expansive grounds, unique facilități si programare.
Sun Retreats for seasonal vacation resorts that attract guests in search of sejururi mai lungi.
Sun Resorts & Residences for 55+ resorts offering long-term active-living facilități si programare.
Sun Uncharted for glamping resorts designed for de afaceri looking for that mystical, picture-perfect backdrop.
“With exceptional resort destinations and service under the new brand, we will deliver brighter experiences for our guests,” said Nick DiBella, Senior Vice President of Operations for Sun în aer liber. “Whether they are looking for a convenient and easy getaway or a longer stay, Sun în aer liber provides options for every type of traveler.”
With compelling content in mind, Sun în aer liber is also elevating their social media presence with authentic and engaging Videoclipuri. Soare în aer liber plans to share a multitude of creative content across their social media platforms via podcasts, videos and more. This will include new original content including a YouTube series of captivating chat-uri pe foc cu în aer liber enthusiasts, tastemakers, RVers and celebrities, providing a transparent and engaging view into the world of în aer liber călătorie.
To further deliver on its mission, Sun în aer liber has also partnered with like-minded organizations who share a passion for the în aer liber. In April 2021, Sun în aer liber announced a donation of $250,000 to the Parcul Național Foundation to connect everyone with the social, mental and physical health benefits of national parcuri și în aer liber descoperire.
"Soare în aer liber understands the transformative role that nature and în aer liber experiences can provide to everyone,” said Stefanie Mathew, Senior Vice President, Corporate Partnerships at National Park Foundation. “NPF is grateful for the energy and commitment Sun în aer liber brings to connecting people to the wonder of national parcuri and we celebrate its brand journey.”
The goal with the brand’s current and future partners is to aid in programs that eliminate barriers, promote access and cultivate connections to health benefits found in nature. In addition to National Park Foundation, other ongoing partnerships include Superstar Racing Experience (SRX) and Activități în aer liber Afro. Sun în aer liber continues to collaborate with organizations that enhance and encourage în aer liber explorare.
Pentru mai multe informații despre Sun în aer liber, please visit www.sunoutdoors.com and join the community on Instagram @sunoutdoors.
Despre soare în aer liber
soare în aer liber este lider în în aer liber hospitality and committed to its mission of offering guests exceptional and transformative în aer liber experiențe. Cu peste 175 de locații în toată S.U.A.. and Ontario, Canada, Soare în aer liber oferă oaspeților mai multe modalități de cazare: de la RV site-uri to vacation rentals, from cort camping la glamping, whether they stay for a weekend, season or longer. Visit www.sunoutdoors.com to learn more.
soare în aer liber este o diviziune a Sun Communities Inc., a publicly-traded company which, as of September 30, 2021, owns, operates and has an interest in 584 developed manufactured home, RV and marina properties comprising over 155,900 developed site-uri and nearly 44,900 wet slips and dry storage spaces in 38 states, Canada and Puerto Rico. Sun Communities is a fully integrated real estate investment trust (REIT) listed on the New York Stock Exchange under the symbol: SUI. www.suncommunities.com.